A picture is really worth a 1000 words (the power of infographics)

30 May 2017

The power of infographicsWe’re constantly grazing and digesting content. It comes at us from our phones, on email and with so many clever publishers and marketers producing intriguing headlines and content to make you click – there’s less time to spend processing…  Read more



SALES: To outsource or keep in-house? We ask the question.

23 February 2017

Outsource sales or keep in house?In business when you’re getting started with a shoe string budget, then beginning to build sales momentum, and expect further sales opportunities; you’re often faced with the question around resourcing.  Hire or outsource? Inside sales teams are…  Read more



TRENDWATCH: 5 Hot Marketing Trends to Trump 2017

13 January 2017

make_it_happen_2017_marketing_trends_600x200-v1bTrends to challenge your B2B and NFP marketing strategy …  Read more

Categories: B2B, Marketing, Trends


TAKE ACTION! WHY EXPLAINER VIDEOS WORK FOR B2B MARKETING

23 May 2016

Explainer videos for B2B marketingIf you’re not familiar with explainer videos, they are those short, succinct videos - about 30-90s seconds in length - that have begun to pop up on company websites, in emails and in social media. An effective way to promote a brand, explainer…  Read more



No Fluff – Real Lead Generation for B2B – New Audiences = New Results

20 April 2016

Make_It_Happen_No_Fluff_Lead_Generation_600x200-v1The success of your marketing will only ever be as good as your access to your target market. What should you do when the progression of your prospects begins to slow and you notice that your messages are reaching the same people yesterday, as they…  Read more



10 Easy Content Ideas for your next B2B Newsletter or Blog

6 January 2016

10 content ideas for your b2b newsletterAs we begin the New Year, it can be a challenge to come up with bright new, ideas that will engage with your newsletter subscribers be it monthly, bi-monthly or quarterly. Fantastic software like MailChimp makes it easy enough to turn your latest…  Read more



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