5 Tips: Building customer advocacy for your brand
1 November 2018
Our previous in-depth coverage of the customer and donor journey highlights that final goal to attain – even after brand loyalty – is customer advocacy.
… Read more Categories: B2B, Blog, Brand, Channel Marketing, Content Marketing, Digital Marketing, Marketing, Not For Profit
Start the journey to better Content Marketing in 2018
18 October 2018
Let's begin with the basics. Content marketing is one of the most effective lead generation strategies for B2C, B2B and nonprofits today.
… Read more Categories: B2B, B2B Lead Generation, Channel Marketing, Content Marketing, Digital Marketing, Marketing, Not For Profit, Trends
Ideas have value: How to run a brainstorming session for marketing and sales teams
2 October 2018
In the face of changing landscapes–digital transformation and changing customer behaviours–the value of an original idea to support your sales, marketing or even strategic functions is very real and increasingly important.
… Read more Social media scheduling – do you know the best times to post?
5 September 2018
Hello! We’re all about sharing insights to make the lives of clients in our community easier. In the past we explored ways to automate and set up your social media, which you can explore in the article on social media automation tools.
… Read more Categories: B2B, Blog, Channel Marketing, Digital Marketing, Make It Happen News, Marketing, Opinion, Social
Content Marketing: What’s new? What’s gone away? What’s gaining importance?
26 July 2018
60% of B2Bs reported more success with content marketing than the year before (source here).
… Read more Categories: B2B, Blog, Content Marketing, Digital Marketing, Marketing, Not For Profit
Does a great guest speaker = event success?
20 July 2018
Producing a successful event means solving the equation of carefully planned elements such as venue, theme and overall experience.
… Read more Categories: B2B, Events, Marketing, Not For Profit
