Vodka Train
Brand, Creative Services and Print
Vodkatrain enable overland adventures on the Trans Siberian Railway & Silk Road primarily as small group experiences for 18-35s. Vodkatrain exists for the adventurers. The explorers. The wanderers. The ramblers. The off-the-beaten trackers. Those who grab life by both hands, and have their cake and eat it too.
BRIEF
A well established brand that was looking for a new way to tell their story in their annual travel brochure.
WHAT WE DID
Working with the newly appointed Marketing & Communications Manager we were able to reinvigorate the presentation of the tour experiences and make the adventures tell their own stories. Making all the important information obvious – maps, itineraries, tour highlights, dates and costs – whilst allowing the imagery and the personal small group experiences the hero.
RESULTS
The development of the 42 page brochure was completed in record time, on budget and without compromising the opportunity to push the creative boundaries.
File under Brand, Print, Travel
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