Inspiring your channel partners to sell your new product or service

6 June 2018

Got a great new product or service that you need to get to the market as quickly as possible? …  Read more



Make your best impression with PowerPoint presentations?

1 May 2018

Has this happened to you? You’re sitting in a conference room filled with great minds. Up on the stage is a brilliant speaker sharing their fascinating insights on some new research – and you’re really, really ready to buy into the words they…  Read more



Cost per lead – is value being lost in the CPC digital metric?

12 March 2018

Digital marketing has fast become a numbers game. Many businesses are striving for traffic to their website via pay-per-click campaigns and digital advertising like banners, Facebook Ads, search ads. But while you may be playing high in the numbers…  Read more



It’s 2018 – time to create B2B sales opportunities!

29 January 2018

We’re in! 2018 is a brand new space where you can plan and implement new strategies to increase brand awareness and grow your B2B sales opportunities. In the B2B world, we know it can take months to close a sale so now’s a great time to blaze a…  Read more



Demand strategy – The truth about b2b telemarketing

11 December 2017

Demand strategy - The truth about b2b telemarketingWe’ve talked about the importance of telemarketing as a key demand strategy in a comprehensive customer journey. This comes as no surprise to many of you in business that recognise it as a particularly important part of lead-generation for NFP and…  Read more



An urgent plea – WHAT ARE YOU DOING WITH YOUR SALES LEADS?

31 August 2017

We were speaking with a potential client the other day and won’t (of course) name any names. In assessing their lead generation process, we were stumped with the answer to the following question. After asking what system the sales team employed to…  Read more



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