Marketing trends for 2021
26 March 2021
As we slowly emerge from the chaos of 2020, organisations are facing a year of marketing in a profoundly different world. The changes, broadly speaking, are all about the man and the machine. ‘The man’ is all about the human touch. Consumers want… Read more Categories: B2B, Channel Marketing, Content Marketing, Digital Marketing, Marketing, Not For Profit, Trends
What is a Marketing Audit – And how often does your organisation need one?
15 December 2020
Does the word ‘audit’ make the hair on the back of your neck prickle? It’s got connotations of digging deep, finding dirt, and going to jail after a dramatic attempt at escaping to the tropics in a private plane. The first two parts of that… Read more Categories: B2B, Blog, Channel Marketing, Content Marketing, Digital Marketing, Marketing
7 steps to increase your sales with video
30 July 2020
1. DECIDE ON VIDEO LENGTH… Read more Categories: B2B, Brand, Channel Marketing, Digital Marketing, Marketing, Trends, Video
SEO tips for video + Where you should distribute
22 June 2020
Video should be part of your content marketing strategy. Just like with your blog posts and articles, SEO is essential, so avoid simply creating endless content and putting it out into the void.… Read more Categories: B2B, Brand, Channel Marketing, Creative, Digital Marketing, Marketing, SEO, Video
Why exactly is video content so good?
6 May 2020
Okay, so the numbers have shown that video marketing is worthy of being a heavyweight in your marketing mix. But why exactly is it so good? What do those numbers really mean?… Read more Categories: B2B, Brand, Channel Marketing, Content Marketing, Creative, Digital Marketing, Marketing, Video
Why getting small businesses back on their feet will take more than just donations.
17 March 2020
Australia has seen a run of disasters over the… Read more Categories: B2B, Channel Marketing, Digital Marketing, Marketing, Not For Profit, Opinion, Trends
