Marketing trends for 2021

26 March 2021

As we slowly emerge from the chaos of 2020, organisations are facing a year of marketing in a profoundly different world. The changes, broadly speaking, are all about the man and the machine. ‘The man’ is all about the human touch. Consumers want…  Read more



How to manage expanding your brand: House of brands, branded house, or hybrid?

22 February 2021

Entropy: the tendency of ordered systems to revert to chaos if left unattended.…  Read more



What is a Marketing Audit – And how often does your organisation need one?

15 December 2020

Does the word ‘audit’ make the hair on the back of your neck prickle? It’s got connotations of digging deep, finding dirt, and going to jail after a dramatic attempt at escaping to the tropics in a private plane. The first two parts of that…  Read more



Non-profit marketing in a post-COVID world

11 November 2020

In marketing, the only constant is change. New technologies, trends, and this year in particular- world events. It might seem overwhelming trying to figure out how to move forward, how consumer and donor behaviours will shift, however all the tools…  Read more



The primary B2B analytics you should pay attention to

27 August 2020

Understanding data is the key to the future success of many businesses. Some of the information out there makes tracking and monitoring B2B data sound like something impossibly complex. In this post, we’re keeping it simple.…  Read more

Categories: B2B, Data, Digital Marketing


7 steps to increase your sales with video

30 July 2020

1. DECIDE ON VIDEO LENGTH…  Read more



Join the MIH Newsletter

Sign up and we'll bring you the latest on industry trends, news, tips and opinions.

    Name*

    Email*

    Company

    Job Title

    Industry

    Captcha*
      captcha

    I'm most interested in... (tick all that apply):
    BrandDemandDigitalB2B Lead GenerationChannel MarketingNot For Profit


    MIH RESOURCES

    Get the latest B2B, NFP AND MarkEting insights from our complimentary resource library

    BROWSE AWAY