Your annual report is an important marketing tool – Make the most of it!

9 August 2018

Annual report marketing - an important marketing toolPublicly listed corporations and NFPs spend a lot of time pulling together the content for their annual reports. Although required to present the financial position of the organisation, the annual report provides a great opportunity to highlight the…  Read more



Brand Style – Inspiring your customers, stakeholders & people

12 July 2018

It takes a distinctive and stylish brand to get you noticed and then remembered. Spanning beyond ‘professional’ your brand identity is about creating digital and print assets that have the extraordinary ability to ‘speak’ to your audience.  Read more



Make your best impression with PowerPoint presentations?

1 May 2018

Has this happened to you? You’re sitting in a conference room filled with great minds. Up on the stage is a brilliant speaker sharing their fascinating insights on some new research – and you’re really, really ready to buy into the words they…  Read more



What does influencer marketing mean for brands?

13 April 2018

Influencer marketing for brandsSome business owners can feel a bit wary of new trends, and things in the digital landscape seem to move so fast that it’s not always easy to know what you should start doing, keep doing or drop altogether. …  Read more

Categories: B2B, Blog, Brand, Marketing


An introduction: what are marketing personas of your business?

15 March 2018

what are marketing personas of your business?A persona is a conceptual character that represents and communicates attributes that represents a distinct set of people within a target market. It’s based on both qualitative and quantitative data. They are also referred to as buyer personas, or…  Read more



NFP Marketing: Steps to communicating culturally sensitive messages

21 February 2018

MIH has been engaged by the The National LGBTI Health Alliance, the national peak health organisation in Australia that provides health related programs, services and research focused on lesbian, gay, bisexual, transgender, and intersex people…  Read more



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