What’s going to draw a crowd to your next B2B event?

8 November 2018

 As a B2B lead generation agency, we have witnessed the growing popularity of executive events over the last few years. So much so, we believe it an imperative part of a comprehensive demand generation strategy. Research indicates that executive…  Read more

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Does a great guest speaker = event success?

20 July 2018

Producing a successful event means solving the equation of carefully planned elements such as venue, theme and overall experience. …  Read more

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The skinny on the best event registration platforms

23 April 2018

With events coming in amongst the top 3 highest yield B2B lead generation strategies, it’s clear enough why we should be hosting more often. But what’s the best way to manage your invite list and registration process? …  Read more

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10 Easy Content Ideas for your next B2B Newsletter or Blog

6 January 2016

As we begin the New Year, it can be a challenge to come up with bright new, ideas that will engage with your newsletter subscribers be it monthly, bi-monthly or quarterly. Fantastic software like MailChimp makes it easy enough to turn your latest…  Read more

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Getting to the heart of B2B event marketing for lead generation

4 March 2015

These days it takes a lot more then just your usual marketing mix to draw in new business and get noticed. Skilled B2B marketers are always looking for new ways to generate leads and build brand awareness. Staging a targeted, branded and unique…  Read more

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MIH To Attend: Marketing in a Consumer Directed Environment Event

10 July 2013

Make It Happen is proud to be sponsoring and presenting at the NFP-focused event, Marketing in a Consumer Directed Environment.  Read more

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