Tifenn Dano, Regional Channel Partner Marketing Manager, SAP APJ
Make It Happen has a rare understanding of the complex end-to-end Channel Marketing process through which software companies are attracting Mid Market demand.
Karen Jarvis, Software Group Channel Marketing Manager, IBM AUS
In my two years working alongside Make It Happen we have jointly developed and executed over 120 individual and innovative Software Business Partner Campaigns across Australia and New Zealand. Together we generated more than $6 million of pipeline revenue for our Business Partner community.
Make It Happen’s professionalism, marketing strategy development, marketing communications, planning and execution capabilities stretched across myriad marketing communication tactics to produce these results for IBM.
The staff are professional, pleasant and always willing to go the extra mile to get the results we demand from them. Make it Happen’s team includes effective copywriting and creative teams, all with lengthy experience in the IT marketplace, reducing our turnaround time to market.
Their key strengths lie in three areas:
1. Developing integrated marketing communication campaigns that have a multi-touch approach and lead to effective IBM Software Solution education / awareness / pipeline building within this particular IT software community.
2. Ensuring effective, prompt, professional telemarketing / tele-profiling campaigns that utilise consistent , long term experienced IT staff who easily build rapport with clients using innovative and compelling scripts that drive to a call to action.
3. Working efficiently with our Business Partner community to proactively develop compelling campaign concepts/ messaging and offers.
I am very pleased to provide this endorsement for IBM’s preferred Channel Marketing agency, Make it Happen.Close
Lauren Tanfield, Manager, Communications, Autism Spectrum Australia (Aspect)
Refreshing a brand is never easy; when the brand is synonymous with the delivery of trusted, critical support services, there is added pressure. We were delighted when a local agency, Make It Happen, undertook our brand refresh as a pro-bono project, while still taking the time to fully understand our rationale for change – to both reflect a new vision, mission and values statement, and to equip us with a new logo device that would work across print, digital, signage and apparel.
The newly designed logo ticked all our boxes, showcasing a fresh, modern and more ‘human’ image for our brand. Applied across a wide range of assets – from corporate stationery to signage and apparel – our new identity was projected on a variety of print-based platforms. Equipping our team with templates, Make It Happen ensured we were able to maintain consistency and have greater control of our brand internally – allowing us to benefit from professional design, with the ability to use this independently.Close
Sarah Husbands, Marketing Director, Avaya
Avaya engaged Make it Happen to support a 6 city road-show around Australia and New Zealand. The road-show covered some 1400 registrations with Make it Happen supplying event communications, project management and event support services include tele-boosting, virtual event registration and administration.
Engaging Make it Happen allowed me to focus on delivering the best possible show for our customers knowing that the invitation process and registration handling were being expertly covered.
Make it Happen were professional, timely and accurate and the road-show was a resounding success.Close
Shayne De La Force, Chief Marketing Officer, TNA Australia Pty Ltd
Our challenge was to create technically specific promotional materials in a clear, consistent manner for a global audience on a tight timeline and budget. Partnering with MIH, we were able to produce world class assets that exceeded the scope of our project.
David Spencer, Busines Owner, Spencer Lawyers
Spencer Lawyers contacted Make It Happen to design and create a website that is professional in appearance and simple to convey the message across to web users. We are extremely happy with the design and look forward to working with MIH to promote our business into the legal market place.
Christopher Bertram, Sales Manager, Iocane Pty Ltd
Iocane designs, integrates and supports mission critical information systems, often working in partnership with IBM. Iocane and IBM recently undertook two direct marketing campaigns focused on providing solutions that enable customers to run their information systems more efficiently in tougher economic conditions, whilst addressing the transition to more environmentally sound technology.
These campaigns were Iocane’s first foray into direct marketing. Make It Happen was chosen to manage both campaigns and we were delighted with our choice. We found Make It Happen’s professional staff highly knowledgeable and willing to share that knowledge, offering us valuable advice as “first timers”.
During the campaigns, we were consistently updated with progress on the many opportunities that were created and followed up, giving Iocane new markets filled with additional business opportunities.
Make It Happen surpassed all our expectations; I highly recommend them to run your marketing campaigns.
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Tanya Jepson, Marketing & Comms, Schaeffler Australia Pty Ltd
Schaeffler Australia has been working with Make It Happen for the past year. I personally had very high expectations after having worked extensively with agencies in London and other overseas markets.
Following several introductory interviews with a selection of agencies – all of which were of a high calibre – Make It Happen set themselves apart with their creative yet grounded approach to our requirements. Our business lends itself to a more conservative approach and it was important that we found a partner who understood our business framework and values – Make It Happen just gets it!
I have had the pleasure of working closely with MIH on several projects since our first meeting – I find the success lies in MIHs’ ability to draw on their extensive knowledge and experience whilst being committed to understanding our objectives – not only delivering in line with requirements but adding creativity, value and expertise to the solution.
MIH have a customer-driven focus and are dedicated and committed to the overall success of the project – even when we have requested very tight deadlines! Attentive and personable in every respect – I look forward to a continued partnership with MIH.Close
Lynn Card, CEO, Xavier Children’s Support Network
With our website and corporate identity both in need of a contemporary update – but not knowing how to get started or what to expect – Make It Happen were able to come on board and step us through the entire process.A complete refresh of our online and offline identity – including website and social media, service flyers, staff name badges, signage, and corporate stationery– helped us modernise our brand image, while the employment section on our website transformed the way we manage recruitment.
Ian Thomas, Marketing Manager, Tardis Services
Tardis Services wasn’t always a marketing-focussed organisation, but our first engagements with Make It Happen, back in 2005, were so successful and generated so many leads that we were converted.
Since then Make It Happen has taken on the role of our virtual marketing department – where we have the ability to choose our marketing agency, we choose Make It Happen. External forces sometimes require us to work with other marketing partners; we always come back to Make It Happen.
They don’t just provide marketing services; their strategy and guidance around all matters marketing have been invaluable in building pipeline for us as a sales-driven organisation. They understand us, they understand our market and they understand that we come to them whenever we need their services – they never force themselves or their ideas onto us.
As a result of working with Make It Happen, we now have a structured communications process with our customers and prospects, we have outstanding material to work with and we know that Make It Happen will nurture our contacts who are not yet ready to buy so that we can focus our sales efforts where they bring us the best returns.
I look forward to continuing our successful partnership with Make It Happen indefinitely.Close
Stephen Dutton, Group General Manager, Pirtek Fluid Systems
Pirtek Fluid Systems Pty Ltd has engaged the services of Make It Happen (MIH) over the last 8 years. During this time MIH has undertaken a wide variety of marketing and branding services including but not limited to:
2. Creation and production of franchise business system overview literature for the purpose of advertising franchises for sale
3. Design, development and run telemarketing survey of our marketplace for the purpose of establishing future business planning programs
4. Creation, design and production of corporate overview literature
5. Creation and development of literature to assist with our international expansion
6. Creation of strategy for our 30 year anniversary book highlighting the history of Pirtek
Gail and her team have always provided excellent quality work, on time and very importantly, on budget. MIH also provide clear direction on the strategy they will employ and concisely explain the reasons and benefits for employing these strategies. We always know what we are going to get and how the finished project will look.
We have no hesitation in recommending Make It Happen to any company seeking the services of a trustworthy, honest and creative full marketing services organisation. I would be only to happy to offer further comment directly.Close
Nick Thomas, Chief Executive Officer, Wunan Foundation
Knowing where to start – and what needs to be done to get started – can be a real road block when it comes to updating your website. So when the agency takes the initiative and has the willingness to drive you to action, the positives for change far outweigh the negatives.
The MIH team helped us to challenge the perceptions and preconceived ideas we held around design, content and, crucially, the image we were portraying of indigenous issues on the website. By showing us the importance of conveying a ‘real’ and accurate depiction of these serious issues – rather than shying away from the often harsh reality of the subject matter – MIH were able to perfectly capture the tone, look and feel we were trying to communicate.
MIH were flexible and easy to work with throughout the website redesign process, providing creative solutions to the many barriers that exist in the tough not for profit, non Government Indigenous environment of Wunan.
Our new website has exceeded our creative expectations and we have had great feedback from our key stakeholders. We are embracing the tools we now have to communicate our achievements and challenges to the broader community – raising awareness and encouraging connection with people that want to contribute financially.
MIH have provided us the tools and the training to make most content updates internally, with the blog and news feeds managed by us. MIH will continue to partner with Wunan in the long term, providing advice, more complex content and design enhancements, and user support.
Wunan were delighted to find a creative company that provided high quality outcomes at a reasonable cost. We would recommend MIH to anyone in need of a company that works with you, provides strong creative support and enables you to build long term relationships with their talented and easy going team. Close
Rachel McCusker, Project Coordinator, Innogence Ltd
Having worked with Make It Happen in the past, I had no hesitation in recently briefing them to refresh the Innogence website and corporate communications. I have been consistently impressed by MIH’s innovative dedication to the project and the high standard of work they deliver.
Steve Roddick, AV Cranes Australia Pty Ltd
I have used Make It Happen recently to create a corporate identity, CMS website and print collateral for AV Cranes. We are also working on a lead generation campaign which is yet to be implemented.
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